Privacy Policy
The Path website (www.thepath.com) is the official website of The Path, a meditation & mindfulness company. This website offers information and registration opportunities for classes, retreats, and other programs.
Data we collect when you visit our website
Cookies. Like most websites, ours uses cookies. A cookie is a small data file stored on your computer or device that holds information about your prior use of a particular website. We do not store personally identifiable information in the cookies that we create, but we do use encrypted information from these cookies to improve your experience on the website. Cookies provide the sort of information that helps us improve the site and make it more useful and relevant. That said, if you don’t like cookies, you can set your browser to refuse them, delete them, or warn you each time a cookie is being sent. Just go to the Help menu on your browser.
Site visitation tracking. Like most websites, ours uses a tool called Google Analytics to track and better understand in the aggregate our users’ interactions with the site. Google Analytics collects technical data about visitors to our site, including geographic location, device, internet browser, and operating system. However, none of this information identifies you personally to us. Google Analytics records your IP address when you browse our site, but Google Analytics does not give that information to us. We use the anonymous aggregate data from Google Analytics to understand how visitors find the site, how many people visit the site, and which pages visitors spend time on and which they ignore. This information helps us improve the design and content of the website.
Data we collect when you sign up for our email list
Anyone can register for the The Path email list by completing a short form on our website. If you choose to register the personal data you provide is forwarded to MailChimp, a data processor we enlist to distribute the emails and announcements.
In addition to storing the personal information provided by our email subscribers and distributing emails, MailChimp uses tracking technologies called web beacons to tell us when email subscribers have opened our emails or clicked certain links. MailChimp also uses cookies to track when subscribers have visited the website. These web beacons and cookies record subscribers’ email address, IP address, date, and the time associated with each open and click of an email or activity on the website. MailChimp uses this data to give us aggregate information on whether items within emails and on the website were of interest to subscribers. We use that information to improve our email notes because we don’t want to send you things you don’t want to read.
As mentioned above, you can set your browser to refuse or delete cookies. To do that, look at your specific browser’s Help menu. As for the web beacons that MailChimp uses, you will need to unsubscribe from our mailing list to avoid those. You can unsubscribe at any time by using the unsubscribe link at the end of any email. Or you can email us at sit@thepath.com to request that you be removed from any and all lists.
Data we collect when you make a purchase
When you make a purchase or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.
We use the Order Information that we collect generally to fulfill any orders placed through the site (including processing your payment information and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use Stripe and Squarespace to power our online store--you can read more about how Stripe uses your Personal Information here: https://stripe.com/privacy and Squarespace here: https://www.squarespace.com/privacy. We also use Google Analytics to help us understand how our customers use the Site as shared above. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Data retention
When you place an order through our website, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Disclosures of your personal data
Wwe will not sell, rent, distribute, or make public your personal data. We do not allow third-party service providers to use your personal data for their own purposes, and we permit them to process your personal data only for the purposes we have explained in this policy.
We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the site), or otherwise to pursue our legitimate business interests.
How to contact us about privacy
If you have questions or requests concerning this privacy policy, please email us at sit@thepath.com.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
The Path
9200 NW 39th Ave Suite 130
Gainesville, FL 32606
sit@thepath.com